
MANILA, Philippines, 23rd June 2026 – SM Megamall and Toy Kingdom are making toy history with the launch of Mini Mega Town, the first event of its kind in the Philippines dedicated entirely to the exciting world of miniature collectibles.
Located at Mega Fashion Hall from June 22 to 30, Mini Mega Town brings together some of the biggest names in the mini collectibles category—including ZURU Mini Brands, World’s Smallest, Mini World Collectibles, and MGA’s Miniverse.
Mini Mega Town transforms the Mega Fashion Hall into an immersive destination where kids, collectors, and families can discover, play, and experience their favorite mini brands in one exciting venue.
Besides interactive activities, Mini Mega Town also offers exciting drops and an exclusive pre-order opportunity.
“Mini Mega Town marks a milestone for both SM Megamall and Toy Kingdom as we introduce a first-of-its-kind event that celebrates the growing popularity of miniature collectibles in the Philippines,” said Christian Mathay, SM Supermalls Regional Operations Head – Senior Assistant Vice President.
“We are thrilled to bring together leading global mini brands and create an immersive experience that collectors and families can enjoy together,” he added.
Experience the wonderful world of Mini Mega Town to the max only at SM Megamall from June 22 to 30.
For more details, visit SM Megamall’s official social media accounts.