Global apparel retailer UNIQLO today announces the worldwide release of new designs for its ongoing PEACE FOR ALL charity T-shirt project, available from Friday, June 19. Thanks to widespread support from customers since the project’s launch in 2022, more than 10 million T-shirts have been sold worldwide, with total donations reaching 3 billion yen, as at end of March 2026. All profits from sales of PEACE FOR ALL T-shirts are donated to charity partner organizations.
New project collaborators include:
- Ke Huy Quan, who rose to fame as a child actor in blockbuster films such as Indiana Jones and the Temple of Doom and The Goonies, winning numerous awards in recent years, and a former refugee himself.
- Sofia Coppola, director and screenwriter known for such films as Lost in Translation and Marie Antoinette.
- The Displacement Film Fund (DFF), which aims to promote awareness of refugee issues through the power of film, and of which UNIQLO is a founding partner. Profits generated from the sale of the Displacement Film Fund’s T-shirt design will be donated back to the DFF itself, to support its mission of championing and funding the work of displaced filmmakers, and filmmakers creating authentic storytelling on the experiences of displaced people.
New designs will also be released from previous project collaborators, Miffy creator Dick Bruna and PEANUTS, for a total of five new UNIQLO graphic T-shirts expressing a wish for peace.
Commenting on the initiative, Koji Yanai, Senior Group Executive Officer at Fast Retailing Co. Ltd, the parent company of UNIQLO, said: “PEACE FOR ALL is a project to share the desire for peace through the everyday act of wearing a T-shirt. Thanks to the support of so many people for this initiative, we have reached a milestone of 3 billion yen in total donations. I would like to express my sincere gratitude to all the customers who purchased a T-shirt, to the collaborators who support the project, and to our partner organizations. We believe that the desire for peace is found in our daily choices and actions, rather than something exceptional. We hope that those who connect with the vision of PEACE FOR ALL will share its message, offer it as a gift to those close to them, and that these T-shirts will help expand the desire for peace and actions toward it.”
About the new PEACE FOR ALL designs
Ke Huy Quan combined the words “Keep Smiling”, one of his favorite expressions, with a handwritten illustration of a smiley face that he regularly uses in autographs, to express a message encouraging a positive mindset. Sofia Coppola chose a photograph of a swan gliding gracefully across the water, evoking a sense of calm, accompanied by the handwritten message “Peace for All.” The Displacement Film Fund design is based on words about peace contributed by filmmakers who have received support from the fund, expressing the desire to share the voices of refugees to the world through the power of film. New designs from PEANUTS and Dick Bruna express the values of love and family through the worldview of their respective works.
UNIQLO, together with people around the world, will continue to expand this initiative in a desire for a future in which all people can live safely, and a hope for world peace.
