Building on the momentum of last year’s success, realme FanFest continues to grow and evolve in meaningful ways each year. What once began as a local celebration has now taken the regional stage: the realme FanFest 2024, brought to life in partnership with Stratminds Events, earned a nomination at the Marketing Events Awards 2025 in Singapore under the “Best Consumer Event: Product Launch/Re-Launch” category. Competing alongside global brands, this recognition is a testament to how realme’s fan-first campaigns continue to break boundaries and expectations.
Now, realme takes it even further as it celebrates the 7th annual FanFest this 2025 with the theme REALmix, a month-long celebration that brings fans front and center through music, stories, and exclusive prizes. More than just marking milestones, it’s about handing the mic to the Squad, inviting them to express what being part of the realme community truly means.
This year’s FanFest is anchored on three major initiatives that spotlight the real voices behind the brand.
The Real Soundtrack: Songwriting Contest
realme launches a nationwide songwriting competition open to aspiring musicians aged 18 and above. With themes centered on authenticity, togetherness, and community, the contest offers one lucky winner a P300,000 prize and the chance to have their song professionally recorded as the official track for realme’s holiday campaign. It’s an opportunity for emerging talent to step into the spotlight and be heard by a national audience.
Keeping It Real: Stories that resonate
Back by popular demand, the Keeping It Real series returns, featuring heartfelt stories from realme’s most loyal fans and creators.. As part of its ongoing commitment to celebrating real stories and meaningful connections, realme once again partnered with artists and personalities who have been part of its previous campaigns. This year, The Juans and Aiyana Perlas return to the spotlight, sharing personal narratives that highlight how realme has continuously supported their journeys—fueling their passion, purpose, and everyday breakthroughs. Episodes will be released weekly on realme’s official Facebook page, offering a deeper look into their lives behind the screens.
Weekly realMIX Giveaways
To keep the excitement high throughout August, realme is launching weekly digital giveaways. Fans can get a chance to win exclusive realme merchandise and products, just by participating in simple online activities. Aside from this, fans can also expect exciting promos and discounts online and in retail stores throughout the month.
This August, the spotlight is on the fans
More than a campaign, realme FanFest 2025 is a stage for self-expression, a space where stories are heard, talents are celebrated, and the Squad takes the lead.
Fans who want to join the songwriting contest or weekly giveaways can stay tuned for announcements and mechanics via realme’s official Facebook page. They can also look forward to exclusive promos and special discounts this August, making this year’s FanFest one they won’t want to miss.
