Cebuana Lhuillier Insurance Brokers (CLIB), a leader in Philippine microinsurance, reaffirmed the real-world impact of accessible insurance after processing a combined ₱1.8 million benefit for the family of a client who was covered by both Pamilya Care Plus and ProtectMAX.
The client had tragically passed away due to an accident. While sorting through her late mother’s belongings, the daughter discovered the Certificates of Coverage and reached out to Cebuana Lhuillier to inquire about the policies. What she initially thought might be a small token turned out to be a significant financial support, enabling her to cover urgent expenses and secure her family’s future in the wake of unexpected loss.
“This is the kind of impact we work for every single day,” said Jean Henri Lhuillier, President and CEO of CebuanaLhuillier. “Through Pamilya Care Plus and ProtectMAX, we’re proving that microinsurance, when done right, is not just protection on paper. It is security delivered at the exact moment it is needed most. A ₱50 policy may seem small, but in times of tragedy, it can make all the difference. That is the power of accessible insurance. That is the promise we keep.”
The swift and compassionate claims process resulted in the successful release of ₱1.8 million, marking one of the largest benefit disbursements under CLIB’s Pamilya Care Plus product to date. The claim was made even more meaningful by the immediate and sincere assistance extended by the personnel of CLH Market Avenue Mercedes branch, as well as the CLIB Sales and Claims teams, who guided the beneficiary every step of the way. Their prompt action and empathy demonstrated that Cebuana Lhuillier’s care extends beyond policy benefits—it’s deeply rooted in human connection.
Providing Protection That’s Real and Reliable
ProtectMAX is one of CLIB’s most popular microinsurance products, offering coverage for as low as ₱50. It includes life insurance for peace of mind, accidental death and disablement benefits to support families during tragedy, and fire cash assistance to provide financial aid in case of household emergencies. Designed with affordability in mind, ProtectMAX gives ordinary Filipinos the confidence that they and their loved ones are protected.
Meanwhile, Pamilya Care Plus, available at ₱600, offers comprehensive Group Personal Accident Insurance with coverage of up to ₱2.5 million. It provides policyholders with substantial financial protection in the event of accidental death or disablement—ensuring that families can recover and rebuild even after life’s most unexpected moments.
Together, these products form a safety net for families who might otherwise be left vulnerable in the face of life-altering events.
CLIB: Leading the Way in Microinsurance
CLIB continues to lead the microinsurance sector by combining reach, innovation, and compassion. With over 1.5 million policies issued monthly, it remains at the forefront of making insurance accessible to all, especially to underserved and vulnerable communities across the Philippines.
This latest claim goes beyond being a financial transaction—it powerfully validates the value CLIB delivers through its products. It serves as a reminder that even modest insurance coverage can bring peace of mind, security, and dignity in moments of loss, and stands as a call to continue championing protection and financial inclusion for all Filipinos.
