Lifestyle

MedEthix receives accolades at Healthcare Asia Pharma Awards for Endometriosis Women’s Health Masterclass

Philippine-based pharmaceutical company MedEthix Incorporated was recently recognized at the Healthcare Asia Pharma awards for its MedEthix Endometriosis Masterclass (MEM), a continuing medical education program that aims to help address a condition that has caused significant suffering for many women in the country.

The MedEthix Endometriosis Masterclass received two accolades, the Most Differentiated Service of the Year and Hospital Partnership of the Year, at the Healthcare Asia Pharma awards ceremony in Kuala Lumpur, Malaysia.

Receiving the awards on behalf of MedEthix for Most Differentiated Service of the Year and the Hospital Partnership of the Year at the Healthcare Asia Pharma Awards 2025 are (from left to right) Marlon dela Merced, Group Business Unit Head; Ian Medina, District Supervisor; Johanna Romero, Strategy Execution and Support Services Director; Macy Relosa, Corporate Communications Manager; Theresa Nallos, Senior District Manager

Advocating Better Women’s Health   

Now in its third year of delivering value to sonologists, the MedEthix Endometriosis Masterclass (MEM) continues to be a pioneering Continuing Medical Education (CME) program by MedEthix, in partnership with the Rizal Medical Center’s (RMC) Department of Obstetrics and Gynecology, Section of Ultrasound in Obstetrics and Gynecology. Compared to other CME programs, the MEM incorporates actual patients into the learning experience, providing hands-on, real-world training.

“We’re truly honored to be recognized by Healthcare Asia. Since launching MedEthix’s Women’s Health division in 2015, we have remained steadfast in improving reproductive health for Filipino women, especially for underserved conditions like endometriosis. This really fueled our commitment to create a program for better endometriosis treatment that would help both the medical community and patients alike,” shared Monaliza Salian, President and CEO of MedEthix Inc.

Endometriosis significantly impacts quality of life, primarily through chronic pelvic pain and infertility. Alarmingly, according to published literature, proper diagnosis takes an average of 6.5 years, mainly due to misconceptions that chronic pelvic pain is just normal dysmenorrhea. Many patients seek help only when pain becomes severe or infertility becomes a concern. In the Philippines, while obstetrician-sonologists are san a sizable number of obstetrics patients, they have lesser exposure when it comes to diagnosing and managing complex gynecologic conditions such as endometriosis.

The MedEthix Endometriosis Masterclass held last March and August of 2024 with the obstetrician-sonologists of the Rizal Medical Center.

Established by Monaliza Salian and Vasant Salian in 2009 along with a partnership with Ayala Healthcare Holdings in 2019 under the Salian Group of Companies, MedEthix Incorporated is a Philippine-based pharmaceutical importation and distribution firm whose mission is to contribute to the nation’s goal of attaining universal healthcare by providing Filipinos better access to affordable healthcare products and more humane solutions – to heal always and in all ways.

MedEthix spearheaded the MEM alongside Dr. Nelinda Catherine P. Pangilinan, a renowned sonologist, to help Filipinos in this plight. The program aims to train sonologists through didactics on the management and diagnosis of endometriosis, capped by actual patient diagnosis and outpatient management. The training also integrates real patient cases, ensuring participants gain practical insights beyond textbooks and journals.

The program’s faculty is composed of esteemed consultants from the RMC Department of Obstetrics and Gynecology and its Section of Ultrasound in Obstetrics and Gynecology. Under the leadership of Dr. Pangilinan, the current chair of the Ultrasound Committee of the Asia and Oceania Federation of Obstetrics and Gynecology (AOFOG), and supported by two other former presidents of the Philippine Society for Ultrasound in Obstetrics and Gynecology (PSUOG), the section is highly regarded as one of the most respected in the Philippines.

Held twice a year, MedEthix offers an intensive two-day CME program. 16 doctors and 16 patients are selected for each session, combining hands-on training with real-time diagnosis and treatment. Delegates are strategically chosen nationwide, focusing on underserved areas where medical services are most needed. By incorporating actual patient cases, the MEM brings learning to life, going beyond theoretical knowledge on the disease.

The MedEthix Endometriosis Masterclass continues to expand its reach, providing early diagnosis and treatment for more patients. MedEthix envisions covering the entire PSUOG membership, which currently stands at over 600 members, to ensure improved quality of life for endometriosis patients nationwide.

Through this innovative and meaningful program by MedEthix, Filipino endometriosis patients are one step closer to achieving wellness and fulfilling their full potential.

To learn more about MedEthix, please visit https://www.medethix.com.ph/.

Mommy Iris

I'm a lifestyle and mommy blogger from the Philippines. Pinay Ads was created to share bits and pieces of my life and my family. I have a wide array of interests that include entertainment, movies, music, gadgets, traveling, food, baking, and more. So, I hope you’ll stick around and enjoy reading!

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