In celebration of the 121st Founding Anniversary of the Province of Rizal and 124th Philippine Independence Day, SM City Masinag and SM City San Mateo display modern Filipiniana clothing from Rizaleño designer, Peñaflorida Atelier.

Traje by Peñaflorida Atelier is a modern Filipiniana exhibit at the mall atrium of SM City Masinag

From structured terno sleeves, sweeping trains to glittering fabrics, each Filipiniana displayed is given with a more fashionable rendition by the designer. In SM City Masinag, the Filipiniana exhibit is named ‘Traje’. It showcases eight (8) dazzling Filipiniana gowns of Peñaflorida Atelier. Gowns Geronimo, Sapheera, Arcangel, Avan Zando, Markova, La Valentia, Nueva Vida and Floresca are to be marveled at the center of the mall. Each gown is aptly named according to the fabric, style and inspiration it represents.

A hand-painted modern Filipiniana eye-catches shoppers as they pass by the Modern Filipiniana exhibit at the 2nd level of SM City San Mateo.
Geronimo gown is made from maong or denim. This timeless fabric symbolizes the industrious and skillful laborers who first used this fabric for clothes.
This red terno gown complements the vibrant feel of the Philippine Independence Day exhibit at SM City San Mateo

A hand-painted modern Filipiniana eye-catches shoppers as they pass by the Modern Filipiniana exhibit at the 2nd level of SM City San Mateo. The star of the exhibit is painted in red, black and gold with billowy sleeves with a headpiece that resembles sunrays. Also displayed are more terno gowns that complement the vibrant red, blue and yellow hues of the exhibit area.

Another modern rendition of traditional Filipiniana at SM City San Mateo
The regal-looking Arcangel terno gown towers at the center of the Traje exhibit at SM City Masinag

“All pieces are exquisitely crafted by hand to inspire young designers in innovating creative collections that are truly world-class,” said Amanda Jazz Peñaflorida, head designer of the atelier.

Both Filipiniana exhibits at SM City Masinag and SM City San Mateo are on display until June 30, 2022. Follow SM City Masinag and SM City San Mateo on their official social media accounts for more upcoming exhibits.

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