Shopee Outlines Three “Super” Commitments for 9.9 Super Shopping Day, in Line with the Growing Significance of E-commerce in the New Normal

MANILA, AUGUST 18, 2020 – Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, announces the return of its signature annual shopping event, 9.9 Super Shopping Day. Shopee’s fifth 9.9 shopping event will feature four weeks of entertainment and shopping deals in all seven Shopee markets.

The 9.9 Super Shopping Day this year takes on greater significance as communities step up their recovery efforts and adapt to the new normal. Shopee outlines three commitments: provide a super ecosystem, supercharge recovery for sellers and brands, and deliver a super collection of entertainment and deals.

Terence Pang, Chief Operating Officer at Shopee, said, “9.9 Super Shopping Day has a special meaning for all of us at Shopee. We created 9.9 in 2016 to unlock the potential of e-commerce for our region, and it has become an annual celebration that brings millions of people together. It also holds greater importance than before, as consumers increasingly depend on e-commerce for their shopping needs, and more businesses go online to uncover growth opportunities amid the global pandemic. 9.9 Super Shopping Day reflects our commitment to support our communities. It will deliver the best shopping experience for users and provide a springboard for sellers and brands to increase their online sales.”

Shopee outlines three commitments for 9.9 Super Shopping Day:

1. Provide a super ecosystem
Ensuring quality and reliability with secure payments and logistics offerings

Consumers expect quality and reliability in e-commerce, as online shopping becomes the new normal. To meet these evolving needs, Shopee continues to enhance its logistics and payment infrastructure to make buying and selling online much more seamless.

In 2020, Shopee ramped up offerings for its integrated mobile wallet ShopeePay and partnered with leading payment providers for smooth and secure transactions. These have generated robust growth in the use of digital payments among users, brands, and sellers on Shopee.

Shopee also improved its logistics capabilities to support the increasing scale and frequency of online shopping. In preparation for 9.9 Super Shopping Day, Shopee is tightening integration with logistics partners and optimizing its warehouse operations in the region. These enable sellers and brands to fulfill orders more efficiently, allowing them to maximize sales and boost customer satisfaction even as shopping activity peaks.

2. Supercharge recovery for sellers and brands
Helping brands and sellers maximize sales growth with e-commerce

9.9 Super Shopping Day kicks off the year-end peak shopping season in Southeast Asia and Taiwan. It is the highlight of Shopee’s efforts to help businesses of all sizes to digitalize, recover, and succeed in the long run with e-commerce.

Last April, Shopee introduced its Seller Support Package for sellers and SMEs, to cushion the pandemic’s impact by lowering costs, offering capital support, and boosting sales. Shopee also simplified e-commerce for SMEs and sellers by upgrading its Seller Center, including a new Marketing Center that lets sellers customize store campaigns and product promotions more conveniently.

Local and international brands are turning to Shopee to grow their online businesses, with 70% more new brands opening Official Stores on Shopee Mall in 2020. Shopee has stepped up its efforts to help brands grow their online presence, highlighted by the launch of Google Ads with Shopee in partnership with Google. It is a first-of-its-kind marketing solution for brands to seamlessly create, manage, and monitor Google ads campaigns for their Official Stores on Shopee Mall.

9.9 Super Shopping Day is a major milestone for sellers and brands, as they will receive increased customer traffic and visibility on Shopee. They can build on this momentum by tapping on exclusive engagement tools such as Shopee Live and Shopee Feed to further attract users and boost sales, creating a springboard for continued growth.

3. Deliver a super collection of entertainment and deals
Curating a wide variety of in-app games, live streams, and promotions

Shopee will continue to surprise and delight shoppers at 9.9 Super Shopping Day. On September 9, users can shop countless deals from 10 million sellers and 15,000 brand partners across the region, while enjoying exclusive content and rewards on Shopee Live and Shopee’s in-app games. In the Philippines, 9.9 Super Shopping Day will run from August 19 to September 9.

9.9 Super Shopping Day will feature all-day content on Shopee Live that entertains, inspires, and connects users with their favorite sellers, brands, and celebrities. In the Philippines, users can enjoy their favorite Shopee Livestreamers showcase their talents on Shopee Live’s Got Super Talent series during the peak of 9.9 Super Shopping Day.

Users can also win endless rewards from a massive array of in-app games on Shopee, including popular game Shopee Farm, which is played 7 billion times across the region. A major highlight is Shopee Games Day, which offers 24 hours of upsized Shopee coins and exclusive prizes.

Pang closed, “9.9 Super Shopping Day has come a long way since it first started. Shopee’s spirit to grow together with our communities remains unchanged, even as we adapt to a global pandemic. As we kick off the year-end shopping season, we will continue to work hard for all our users, and we look forward to another unforgettable 9.9 Super Shopping Day.”

Find out more about 9.9 Super Shopping Day here https://shopee.ph/m/99.

Download the Shopee app for free via the App Store or Google Play.