LG Philippines Managing Director Mr. Nakhyun Seong with National Museum Director-General Jeremy Barns during the official turnover of the LG PuriCare™ Dehumidifiers
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LG Philippines has reaffirmed its enduring partnership with the National Museum of Fine Arts, donating LG Puricare™ Dehumidifier units as part of a shared commitment to preserving the nation’s cultural treasures. These state-of-the-art units are now in place across key galleries, maintaining ideal climate conditions to safeguard delicate and irreplaceable works of art.
In Spoliarium Hall, masterpieces such as “Spoliarium” (1884), “Josephine Sleeping” (1896), and “El Asesinato del Gobernador Bustamante” (1904) are now better protected against environmental threats—thanks to LG PuriCare™ Dehumidifiers
Museums are far more than spaces for public display—they are controlled environments where even minor fluctuations in temperature or humidity can lead to long-term damage. Excess moisture, in particular, can cause warping, mold growth, and pigment deterioration. That’s where dehumidifiers play a critical role: maintaining stable humidity levels that help ensure the longevity of collections.
In Gallery VIII – Silvina and Juan Laya Hall, sensitive historical works like “Bataan” (1942) and “Rape and Massacre in Ermita” (1947) are preserved under ideal conditions, with LG’s support helping to meet rigorous conservation standards
This partnership strengthens the National Museum’s internal climate regulation systems, enhancing its ability to meet the demands of professional art conservation. Each LG PuriCare™ Dehumidifier contributes to long-term protection across the museum’s most vulnerable and valuable spaces.
In Gallery V – Dr. Jose Rizal Hall, the 1923 “Portrait of Dr. Jose Rizal” is maintained in climate-stable conditions, preserving the likeness of the national hero with the help of LG’s advanced technology
Designed with both performance and safety in mind, LG’s PuriCare™ Dehumidifiers feature a highly efficient Dual Inverter Compressor, allowing for faster moisture removal and significant energy savings. UVnano™ technology helps maintain a hygienic water tank by inhibiting bacterial growth, while the ultra-quiet 33dB operation ensures that conservation work continues undisturbed. Engineered for ease of use, the units also include ergonomic handles, smooth-glide wheels, continuous drainage options, and smart connectivity via the LG ThinQ™ app for real-time monitoring and remote control—enabling seamless integration into the museum’s day-to-day preservation efforts.
In Gallery IV – Fundación Santiago Hall, the 1900 piece “Philippine Colonial Tradition of Portraiture” is similarly protected under tightly controlled environmental conditions
“LG is proud to be a partner in preserving the nation’s cultural treasures,” said Mr. Nakhyun Seong, Managing Director of LG Philippines. “Through this donation, we’re helping to create the right conditions for protecting priceless artworks. It’s a privilege to support institutions that celebrate Filipino identity and creativity. Life’s Good when history, heritage, and innovation come together.”
In Gallery XIII – Vicente and Carmen Fabella Hall, important works such as “Timbulan ng Laya at Diwang Dakila” (1996), “Sabel” (1966), and two Stations of the Cross from 1960 are conserved in climate-controlled conditions made possible by LG’s technology
At the heart of the National Museum of Fine Arts lies a collection that tells the evolving story of the Filipino people—through resilience, artistry, and national pride. Few works capture this spirit more than Juan Luna’s monumental Spoliarium. To help safeguard this iconic painting and others by National Artists like Fernando Amorsolo, Félix Resurrección Hidalgo, and Benedicto Cabrera, LG PuriCare™ Dehumidifiers—each capable of removing up to 30 liters of moisture per day—now work silently in the background, defending against the invisible threats of time, decay, and climate.
Director-General Jeremy R. Barns of the National Museum of the Philippines discusses the importance of climate control and dehumidifiers in preserving artworks like Juan Luna’s “Spoliarium”
“Spoliarium is the most iconic work of art in the Philippines,” said Jeremy R. Barns, Director-General of the National Museum of the Philippines. “When it won the gold medal in Madrid in 1884, it inspired none other than José Rizal himself—and it continues to inspire every generation since. That’s why we must protect it—not just as a piece of history, but as a living symbol of our national identity, for all who come after us.”
He added, “Luna’s journey and triumph in Europe are powerful reminders of our cultural strength. His work, and others like it, reflect our roots, our resilience, and how far we’ve come as a nation.”
In Gallery II – Friends for Cultural Concerns of the Philippines, Inc. Hall, the devotional piece “Via Crucis” (1830) is kept in stable humidity conditions, protected from moisture-related damage by LG PuriCare™ Dehumidifiers
Preserving these works is not without challenges. The museum battles the effects of the country’s tropical climate daily. “Humidity is one of the biggest threats to our collection,” Director Barns explained. “Fluctuations in temperature can severely damage fragile works—paintings, wood, canvas. That’s why we need environmental control. LG’s dehumidifiers are exactly what we need to fight moisture and ensure these pieces endure.”
Official turnover ceremonies were attended by representatives from both LG Philippines and the National Museum, including: (L-R) Ms. Anne Rosette G. Crelencia, Chief Administrative Officer: Research, Collection, and Conservation Management Division; Mr. Jave Enriquez, LG Philippines ES Product Manager; Mr. Changsoo Jang, LG Philippines ES Product Director; Mr. Nakhyun Seong, LG Philippines Managing Director; Mr. Jeremy R. Barns, Director-General, National Museum of the Philippines; Mr. Andoni M. Aboitiz, Chairman of the Board of Trustees; Atty. Ma. Rosenne M. Flores-Avila, Deputy Director-General for Administration; and Mr. Arvin Manuel R. Villalon, Acting Deputy Director-General for Museums
With cutting-edge humidity control technology now deployed throughout the galleries, the National Museum is better equipped to strengthen its preservation efforts—protecting masterpieces from Spoliarium to Sabel and everything in between.
In Gallery IX – Early 20th Century Philippine Portrait Hall, works like the unfinished “Portrait of Florencia ‘Nena’ Singson Gonzales-Belo” (1972) are kept in optimal condition alongside portraits from 1951 to 1996, supported by LG PuriCare™ Dehumidifiers
More than a donation, this partnership represents a growing, shared commitment to heritage conservation. As the public continues to rediscover the joys of visiting museums and cultural institutions, the National Museum remains steadfast in its mission—to preserve, educate, and inspire. This same technology that protects priceless art also proves highly useful in everyday environments—offering ideal humidity control for homes, offices, and other spaces where clean air and moisture balance are essential.
“Our partnership with LG continues to grow,” Director Barns concluded. “It began with digital displays that helped us tell stories. Now, it has expanded to include conservation technology that protects these works—so they can be seen and appreciated not only today but for many years to come.”
The LG PuriCare™ Dehumidifier, now standing in the presence of Spoliarium, marks a powerful symbol of innovation supporting heritage
To support the arts is to support the very soul of a nation. Through its meaningful contribution, LG helps ensure that Filipino art, culture, and history are not only preserved—but remain visible, accessible, and alive for generations to come.
Because when art and heritage are protected, Life’s Good.Life isn’t just about having the latest technology, it’s about the meaningful experiences it creates and the impact it brings to our everyday lives. Discover more at www.lg.com/ph/business/hvac/commercial-end-user/ and stay connected by following LG HVAC Solutions Philippines (@LGHVACSolutionsPH) on www.facebook.com/LGHVACSolutionsPH, and www.linkedin.com/company/lg-hvac-solution-philippines/about/, as well as LG Global (@lgphilippines) on www.facebook.com/lgphilippines, www.instagram.com/lgphilippines/, www.tiktok.com/@lgphilippines.
