Perla celebrates Filipina fashionistas

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Perla ambassador Toni Gonzaga leads fashionable Pinays in a fashion show

Today, many fashionable Filipinas are turning to basics to create standout looks. Monochromatic outfits are all the rage in some of the top fashion capitals of the world–from New York to Milan, Tokyo to Paris — all-white looks dominate runways and walkways. This trend has now caught on here in our country, with fashionable Filipinas rocking the look everywhere.

And to help them take care of their basic whites, more and more Filipinas are turning to one trusted name–Perla.

Perla is the perfect partner in taking care of your special clothes such as whites as it is made with natural ingredients that keep your whites looking pristine and new while ensuring that your skin remains moisturized and not irritated. Perla is known for its gentle cleaning properties without the harsh and harmful ingredients. It retains the credibility of coloured clothes without compromising the strength of the fabrics even after several washes. Proven, tested, and trusted over the years, Perla remains the number one choice of many Filipinas when it comes to maintaining delicate clothes.

To mark their deep relationship with fashionable Pinays over the years, Perla staged a fashion event celebrating the unique fashion sensibilities of Filipinas. Entitled Basics Redefined: The Perla Fashion Show, the event featured 30 real-life Perla users who slayed the Perla all-white OOTD contest on Facebook and Instagram. Through runway ready all-white looks, these Filipinas proved that white outfits are neither bland nor boring, but instead empowering and timeless.

Aside from walking down the runway with fashionable looks last August 25 at The Block, SM North Edsa, the winners of the social media contest got to interact with Perla’s brand ambassador, TV host and notable actress, Toni Gonzaga.

“It’s so inspiring to see all these ladies, from all walks of life gathered in one place to celebrate fashion and timeless style,” Toni shared. “These women are mothers, students, and career women, and Perla took the time to pamper them, dress them, and glam them up. I’m so happy that they got to experience the level of Perla’s meticulous care, just like what I’ve enjoyed from Perla.”

From the thirty ladies who joined the fashion show, three winners were named who subsequently took home special prizes from Perla! The audience did not miss out on the fun as well because they too, received Perla gift packs just by participating on the activities and games on the venue.

Photo (L-R) Ms. Toni Gonzaga, Brand ambassador; Mr. Quiel Estrella – Perla Brand Specialist, SCPG Asia-Pacific Inc.; 3rd place Jamielyn Ruby Abdula; 1st place Trishia Louise Perez; 2nd place Maria Melinda David; Gelli Victor, event host and Norman Agatep, President & Managing Director of Grupo Agatep

For more information about the Basics Redefined: Perla Fashion Show and more exciting promos and offers, follow Perla on Facebook at and on Instagram at

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Mommy Iris

I'm a lifestyle and mommy blogger from the Philippines. Pinay Ads was created to share bits and pieces of my life and my family. I have a wide array of interests that include entertainment, movies, music, gadgets, traveling, food, baking, and more. So, I hope you’ll stick around and enjoy reading!