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What happens when mothers come together to celebrate their personal advocacy of wellness? A Wellness Moms Movement emerges- a movement of change by mothers rallying as one for a better and healthier lifestyle.
Celebrity mothers and special guests were present during the official launch of Wellness Moms by Procter & Gamble and Robinsons Supermarket held recently at Marco Polo Ortigas, where different aspects of motherhood—Baby, Family/Household, and Personal Wellness—were openly discussed by celebrity mom guests Denise Laurel, Nikka Martinez-Garcia, and host Issa Litton during the talk show that highlighted as well P&G’s own wellness products and how they fit into one’s life.
For example, Mom’s son returns home after playing outside, washing his hands with Safeguard for 99.9% germ protection before eating dinner. After mealtime, Mom can now easily wash away the grease of the dirty dishes with Joy Antibac, as well as any stains on her son’s clothes with Ariel Power Gel. Night time arrives and her baby daughter needs to sleep, so Mom soothes baby with Vicks Baby Rub, putting on her Pampers for a dry, peaceful sleep, covering her in a soft, comfy blankie, thanks to Downy Baby Gentle. These wellness products and their home benefits were presented in the Mealtime Tips and Bedtime Tips Wellness videos released online.
Moms shared their personal tips and bytes of advice to one another, talking about how Wellness Mom products have helped make their life at home an easier, safer, healthier and happier one. Also, to further showcase the unity of this movement, a special Moms for Wellness mosaic wall made up of photos of different moms around the country was also revealed.
The media launch of the new Wellness Moms movement was not only an informative event, but also a fun gathering of moms who only want what’s best for their families. With games, new knowledge, and special P&G and Robinsons Supermarket giveaways, moms made their way home with an extra push of encouragement and motivation to continue living the Wellness Moms life.
About Procter & Gamble
P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, AmbiPur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®,Febreze®, Gain®, Gillette®, Head & Shoulders®, Joy®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, Safeguard®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and information about P&G and its brands.