Categories: Lifestyle

Domex’s One Million Clean Toilets Movement

Over 90% of households in the Philippines don’t realize that there are still germs in their toilet that may lead to diseases like diarrhea – the 4th leading cause of deathes among children under 5 years old.

Unilever through its brand Domex has initiated the One Million Clean Toilets Movement. This campaign aims to educate and help Filipinos develop the habit on proper toilet hygiene and sanitation to reduce the incidence of diseases caused by germs. In partnership with UNICEF, Pilipinas Shell, Philippine Public Health Association (PPHA), and the Locan Government of the City of Manila, Domex will strengthen the Filipino’s Capacities in the proper cleaning methods to ensure germ-free toilets.

Community welcomes arrival of clean toilets in “Fiesta” video

Aptly titled “Fiesta”, the Domex video, produced by Unilever Philippines, is available on Youtube and shows how underprivileged Filipinos welcome the “arrival” of clean toilet facilities in their communities. “The video aims to make people realize the value of a toilet which most of us, unfortunately, take for granted,” said Dennis Chua, Domex Brand Manager.

The “Fiesta” video contributes to the efforts of Domex’s One Million Clean Toilets Movement. Each unique view translates into a pledge for the advocacy campaign which collects pledges from households to conscientiously maintain their own hygienic bathrooms. For every pledge received, Domex will donate P5 to UNICEF’s sanitation program, towards improving access to basic sanitation in deprived areas around the world, including the Philippines.

“By watching the ‘Fiesta’ video and asking our friends to watch it, we are not only raising awareness for toilet appreciation and sanitation, more importantly, we are helping less privileged communities gain access to clean toilet facilities,” said Benjie Yap, Unilever Foods and Home Care Vice President.

Mommy Iris

I'm a lifestyle and mommy blogger from the Philippines. Pinay Ads was created to share bits and pieces of my life and my family. I have a wide array of interests that include entertainment, movies, music, gadgets, traveling, food, baking, and more. So, I hope you’ll stick around and enjoy reading!

Recent Posts

Driving Sustainability: Choosing Eco-Friendly Cars

In recent years, the conversation around climate change and environmental sustainability has intensified, with the…

21 hours ago

Cemex Philippines Opens New Strategic Warehouse in Batangas

Cemex Philippines opened its newest warehouse to meet the increasing demand for high-quality construction materials.…

3 days ago

Lenten Dining Made Easy with foodpanda

This Lenten season, people often opt to look for healthier meals. Luckily, foodpanda has your…

4 days ago

Enstack Launches “HERstory”: A Celebration of Women in Leadership

Enstack, the AI-powered mobile app that enables everyone to be entrepreneurs, announced today the launch…

4 days ago

Abot kaya ang coolness with Home Credit’s hottest deals on appliances, gadgets this summer season

As the summer sun turns up the heat this dry season, Home Credit Philippines, one…

5 days ago

Cong TV, Kyline, and other top influencers level up their summer with Mang Inasal Extra Creamy Halo-Halo

Over 20 million views and 700,000 engagements in less than one month have been earned…

7 days ago