Last August 26, 2011, Beyond the Box officially launched its new Apple Premium Reseller store at the Newport Mall, Resorts World Manila, Pasay, City.

“We’re very excited to open a new Apple Premium Reseller store,” said Gerald C. Senolos, General Manager for Sales, Marketing and Services of Beyond the Box.

“Customers can now visit one store to try and purchase the full range of Apple products and accessories. We offer amazing personal service for home and business users that includes installation and training.”

  Kelly Misa (model/TV host), Tessa Prieto-Valdes (fashion designer/columnist), Ms. Ana and Mr Charlie Paw of Beyond the Box for the ribbon cutting. Believe it or not, the priest used an iPad 2 during the store blessing.

The launch was hosted by Lifestyle Channel’s VJ Janeena Chan and Philmug chairman Elbert Cuenca.  Press, bloggers and other special guests were treated with free-flowing food and drinks catered by Caffe Firenzo.  Other celebrities/models like Sanya Smith and Ornusa Cadness also graced the event.

 There were also live performances to entertain the guests.

As a special treat to guests, Beyond the Box raffled off over 100 prizes which includes Crumpler bags, Urbanears earphones, Hedkandi headphones, Hisense Bluetooth headsets, DiVooom speakers, Native Union accessories, Western Digital Passport drives, Energizer Energi-To-Go Portable Charger and more.

No one left empty-handed, even those who didn’t won in the raffle left with a souvenir: Hisense Mini HB200M Bluetooth each. It was the grandest launch I’ve ever attended!

So if you’re planning to buy either a Macbook Pro, iMAC, Macbook Air, Mac mini, MAC Pro, iPAD, iPAD2, iPod, iPhone or its accessories, you might want to check out Beyond the Box at Resorts World Manila.

Beyond the Box  Apple Premium Reseller Store
Beyond the Box will open its 2nd store soon at One RockwellRockwell Center, Makati City.

More photos during the Grand Launch

Kelly Misa  and Tessa Prieto at the Beyond the Box: Apple Premium Reseller Store


The store was crowded that night since all items were 10% to 20% off.

Ms. Ana and Mr Charlie Paw

Join their “Like the Box” movement and win prizes! (Western Digital 1TB My Passport Essential, Soundfreaq Sound Step, iPod Touch 32GB and MacBook Pro 13″ 2.3 Ghz!

About Beyond the Box

“Out of the Box” is an expression that means creative thinking and non-conformity. It is a proclamation that’s often used to denote something unique that brings about positive change. This expression we take into heart, and an “Out of the Box” experience is exactly what we have created.

Beyond the Box is not your run-off-the-mill Apple Reseller. We go beyond the four corners of our walls to provide you with an Apple experience unlike any other; a service that is customer-oriented, and an after sales which is ultimately all about you. Our retail outlets will make sure that what you find inside the box is taken care of even when you are out and about. We believe that those first steps outside the store is where our relationship with you truly grows.

To bring out a totally unique, highly conversational, and a crazily creative personal shopping experience for customers who want to cross and run away from the borders of the typical retail environment. We aim to transform relationships with people, revolutionize the value of selling, and immortalize our name in one of the fastest moving industries of the world.

Beyond the Box
3rd floor shop 6, Resorts World Manila,
Andrews Ave. Newport Mall, Pasay City 1309.
Tel. no.: 846-2390
Twitter: beyondtheboxRP

Mommy Iris

I'm a lifestyle and mommy blogger from the Philippines. Pinay Ads was created to share bits and pieces of my life and my family. I have a wide array of interests that include entertainment, movies, music, gadgets, traveling, food, baking, and more. So, I hope you’ll stick around and enjoy reading!

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